Quality Score is also key to achieve a succeed AD campaign.
That very true! There are maybe 11 known! solid ways to increase or fix ways for a great quality score. I wont tell them all but I can say that Google taking their customer experience seriously! You cant just BID on money and expect the best traffic or you may find yourself even no traffic at all! So How much big you are believe me Google beats you BRO. Google like air you breathe LOL you cant beat air, have you ever seen oxygen stopped working. Its a very smart combination of %65 of your customers on google will specify this, but it is still definitely in our hand to make it great or horrible.
Imagine a campaign that you make your competitors paying 4-5 times more than you and gets no conversion no sell, no ROAS, no ROI and you are making them waste their money by ethically ways… Well they are maybe doing this on you so 😀 Lets think the best expect the best 😉 So in that such competition you will ride your business like a king! So the money you pay Google should be less important than how much you pay for a great guy like me! OK you didn’t hire me maybe but paying someone who doesnt know what they are doing and you dont know what is this you keep paying and keep dragin you and your business down and down. Thats shouldnt be the way. Quality score of a keyword, is basically quality score of your marketing manager! your business even yourself! If you dont care your business you dont care your personal life too basically IDK it seems pretty equal to me! Even if you read that page that means you are not a millionaire guy (if you are hire me now, fill out that damn form :D) So we pay attention keywords relevance and that quality score happens and this will drive our business.
Here I got some example of one of my client before work with me wastes his money and paid his marketing manager more than me LOL (THAT DOESNT MEAN IM CHEAP!!!)
So that was cost of monthly maybe $4500 and gave 10 conversion results with 0 (ZERO) ROI!!
And this is they after hired me give a look on quality scores
So that was cost of monthly maybe $1800 and gave 100 conversion results with $3200 ROI!!
So tell me which guy you are? Wanna keep living with that LOW QUALITY SCORE OF YOU? or live and RIDE LIKE A KING!