Wow what a big topic actually, cant even really explain with simple sentences but it is the key make people understand and explain something very complicated. What is Google AdWords? and Is it really big deal? Who wants to pay Google? Believe me even amazon, ebay these big billion billion dollars guys these dudes they pay more than you can imagine! Let me tell you some numbers so it will be more realistic to get it.
- 5 Billion Daily Searches
- 2 Trillion Yearly Searches
- 97% of Google Revenue is from Google AdWords
- $80 Billion / year Economy activity in US
- Top 3 ad spots take %40 of all clicks!
- %45.5 people can’t tell diff between ad/organic
- Google Display Campaigns reach %80 of internet
- Remarketing generates return of investment (ROI) of %600 and more
These are some of them my research and some of them the numbers I got from my study lessons decades ago… Not that old Im joking these are pretty well updated numbers (I know you will be checking post date now, go strugle yourself lol :D) Well so far the most useful, popular part of google adwords actually search network only type campaigns!
You may say naah of course other types too! yes it was better before facebook guy. Not anymore my friend people dont wanna click spammy weird look google adsense commercials they dont even see them because they use ad blockers! you are welcome.
So we don’t focus on other types on google aynmore. Youtube, facebook! yes we do they are already visual so people willing to click them. Its all about how we see or how all of us feel comfortable enough to click ads. Enough talking much and I want to explain what else I can do thats not such a type of post Im trying to get traffic or make a blog right. Im not the blogger guy. or at least writer. Also google search parner I dont suggest to waste money on them lets not give google that much freedom to spend, control our budget ha! That was the post about how google ppc important and wanted to explain what numbers in google ppc industry.